Tag archives: B2B referral program

What Exactly is an Online Referral Program? Defining the Concept to Ensure Success

What Exactly is an Online Referral Program? Defining the Concept to Ensure Success


If you're thinking about setting up an online referral program, the first critical step in ensuring your success is defining exactly what an online referral program is. Understanding the ins and outs of the concept will help you create a referral program that will work perfectly for your business. If you're ready to dive into referral marketing, this is the place to start.

An online referral program is a program that uses your existing customers to help spread the word about your business. Chances are, you have a number of happy customers who have used your business several ...

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Top 10 Referral Campaign Incentives

Top 10 Referral Campaign Incentives

Top 10 Referral Campaign Incentives


Is your referral campaign dragging a bit? Looking to add energy, excitement and more participants? Below is our Top 10 Referral Campaign Incentives aimed to do just that. (From least to most expensive)

  1. Theater or Movie Theater Passes Who doesn't like to go out and be entertained? These will be sure to make winners smile! (And give more referrals!)
  2. Gift Cards to Coffee/Yogurt/Smoothie retailers (Starbucks, Jamba Juice, Pinkberry) Many people enjoy an occasional (or more than occasional!) visit to these businesses, and are more likely to give referrals to obtain gift cards ...

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10 Referral Reward Ideas

10 Referral Reward Ideas

Do You Know the Top 10 Rewards You Should Be Giving Out to Your Customers?

If you’re like most business owners, you’re always looking for new ways to market your product or service. If you’ve been in business for some time, you know that most advertising will yield returns under 5%. Some forms of advertising will even yield results under 1%. Though most business owners understand that marketing is a numbers game; when they learn about the dramatic conversions some businesses get with other methods; it’s only natural to want a piece of that pie. In ...

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5 B2B Customer Referral Program Dos And Don'ts

5 B2B Customer Referral Program Dos And Don'ts

In our previous blog post we gave you 5 tips that you can use to make your customer referral program more successful. Today we would like to present you with 5 customer referral programs  do’s and dont’s.

Don’t ask your customers for a referral

Start small, with simple questions. Ask them to read and comment on a recent blog post or to rate your product on the website. When they are ready, present your customers with the option to provide a referral. Your customers won’t be scared off by premature referral requests, and you won’t ...

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